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ADEL
KHALILOVA
KHALILOVA
I studied at (University of Finance and Administration) in Prague, Czech Republic at the Faculty of Marketing Communications.
Then I continued my work in Europe and am now developing in Dubai and the Middle East market.
I have more than 5 years of experience in developing and implementing marketing strategies for brands in the fashion industry, medical services. I started working as a freelance agency ADVANCE in 2018 in Moscow.
Hi, my name is Adele Khalilova, I am a brand manager and marketer.
1 \ 5
True Smile
Medicine
The best ideas come as jokes. Make your thinking as funny as possible.
About the client
Task
- to optimize operation marketing
- to build TRUE SMILE brand strategy
- to work with B2C and B2B segments
- to build TRUE SMILE brand strategy
- to work with B2C and B2B segments
Solution
- to split strategy to B2B and B2C segments
- to re-brand all polygraphic materials like presentations, company files and packaging
- to create brand-new video and photo content for website and social media
- to start target campaign to advertise “aligners certification” for orthodontists
- to re-brand all polygraphic materials like presentations, company files and packaging
- to create brand-new video and photo content for website and social media
- to start target campaign to advertise “aligners certification” for orthodontists
2 \ 5
LNB STUDIO
fashion
LNB STUDIO fashion is Georgian fashion brand which was founded in 2012.
About the client
Task
- to re-brand website
- to build marketing strategy and influence marketing
- to build marketing strategy and influence marketing
Solution
- to start step by step from rebranding
- to create a new “transparent” strategy of the LNB STUDIO brand
- to make special project “Georgia”
- to create interview fragments with LNB STUDIO brand workers and with people who really crafted shoes and clothes
- to change logo, packaging and category of customers
- to highlight Georgian history through the brand
- as a whole, to make new website, target strategy, marketing strategy and influence marketing
- to create a new “transparent” strategy of the LNB STUDIO brand
- to make special project “Georgia”
- to create interview fragments with LNB STUDIO brand workers and with people who really crafted shoes and clothes
- to change logo, packaging and category of customers
- to highlight Georgian history through the brand
- as a whole, to make new website, target strategy, marketing strategy and influence marketing
3 \ 5
Glam
Beauty salon
Glam beauty salon in Prague aims to enhance social media presence and brand recognition.
About the client
Task
- to create content for social media
- to promote beauty salon
- to promote beauty salon
Solution
- to make creative concept for glam beauty salon for instagram
- to push special project with Czech influencers
- to make interactive video content with masters of glam beauty
- to collaborate with Kevin Murphy and Moroccan Oil Cosmetics in Czech republic
- to push special project with Czech influencers
- to make interactive video content with masters of glam beauty
- to collaborate with Kevin Murphy and Moroccan Oil Cosmetics in Czech republic
4 \ 5
GIB JEWELS
Jewellery
Gib Jewels, a multi-brand jewelry store in Czech Republic and Slovakia, aims for an Instagrammable brand.
About the client
Task
- to set up working website
- to grow online sales
- to promote "GIB JEWELS" like strong multi-brand store in Czech Republic & Slovakia
- to grow online sales
- to promote "GIB JEWELS" like strong multi-brand store in Czech Republic & Slovakia
Solution
- to start from website settings
- to change the platform of website and to create CRM system and online stock
- to do shooting specially for website
- to change categories and to translate czech to english version
- for SMM to organize special projects for CHRISTMAS / BLACK FRIDAY / 14 febrary and COVID - 19 time
- to work with czech / slovak influencers and to build strong target strategy for ADS
- to change the platform of website and to create CRM system and online stock
- to do shooting specially for website
- to change categories and to translate czech to english version
- for SMM to organize special projects for CHRISTMAS / BLACK FRIDAY / 14 febrary and COVID - 19 time
- to work with czech / slovak influencers and to build strong target strategy for ADS
5 \ 5
Loro Oro
Fashion Brand
Loro Oro is a European fashion brand based in Prague. Loro Oro has struggled to investigate EU market and influencers for further communication
About the client
Task
- to do research by eu markets and communications with influencers
- to build influence marketing strategy
- to build influence marketing strategy
Solution
- to do research for 5 EU countries
- to make communications with more than 150 influencers
- to build collaboration kit with influencers
- to fix official terms and conditions with bloggers
- to make communications with more than 150 influencers
- to build collaboration kit with influencers
- to fix official terms and conditions with bloggers
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